The Detroit Auto Show returning to its traditional January date next year

Next year, the Detroit Automobile Dealers Association announced the return of the International Auto Show in January 2025, after two years of summer events in September. This decision aims to create an impactful automotive event that showcases the city and the industry.

The show will take place from January 10th to 20th, with a charity preview on January 10th. Public days will be held from January 11th to 20th. Rod Alberts, executive director of the association, emphasizes the goal of creating an exciting show for car enthusiasts that reflects the constant changes in the global automotive landscape.

Alberts stated that, after discussions with various partners, the January date was considered the most appropriate. In a changing automotive context, this update aims to reimagine the show while keeping in mind the enthusiasm for cars.

Details regarding the media and industry/technology days will be announced later, although these days have been essential in the past for presenting new vehicles.

The summer show, launched to revitalize the event, had a hybrid indoor-outdoor model aimed at engaging the community. However, critics highlighted distractions such as hoverboards and dinosaurs, and the last edition reduced these elements to refocus attention on cars.

After two years in September, the show returns to its traditional winter date. The Automobile Dealers Association informed that the summer show would be canceled this year in favor of the traditional date.

Claude Molinari, CEO of the Detroit Metro Convention & Visitors Bureau, believes that the return of the show in January will have a positive impact on local restaurants, hotels, and attractions. This decision comes as the automotive world turns to CES in Las Vegas, highlighting the competition between events.