{"id":206132,"date":"2025-05-24T08:33:22","date_gmt":"2025-05-24T12:33:22","guid":{"rendered":"https:\/\/news.canadamotorjobs.com\/?p=206132"},"modified":"2025-05-24T08:46:21","modified_gmt":"2025-05-24T12:46:21","slug":"gm-continue-de-proteger-le-nom-de-pontiac","status":"publish","type":"post","link":"https:\/\/news.canadamotorjobs.com\/fr\/gm-continue-de-proteger-le-nom-de-pontiac\/","title":{"rendered":"GM continue de prot\u00e9ger le nom de Pontiac"},"content":{"rendered":"<\/p>\n

C\u2019est en 2010 qu\u2019a \u00e9t\u00e9 construit le dernier mod\u00e8le de Pontiac, une berline G6. Quelques mois plus tard, la compagnie \u00e9tait officiellement d\u00e9mantel\u00e9e par General Motors.<\/p>\n

Le tout se voulait une cons\u00e9quence de la crise financi\u00e8re de 2008, qui a vu le g\u00e9ant am\u00e9ricain \u00e9liminer quatre des huit marques qu\u2019il commercialisait, les autres \u00e9tant Saab, Hummer et Saturn.<\/p>\n

Ce qui avait \u00e9t\u00e9 dommage \u00e0 l\u2019\u00e9poque, c\u2019est que la division Pontiac \u00e9tait celle qui semblait avoir effectu\u00e9 un virage int\u00e9ressant, sous la direction de Bob Lutz, qui avait entre autres pouss\u00e9 pour que la division commercialise des versions am\u00e9ricanis\u00e9es de certains produits de la branche australienne Holden.<\/p>\n

Certains se souviendront de la berline G8 qui est arriv\u00e9e sur le march\u00e9 en 2008. Jolie, rac\u00e9e, elle faisait tourner les t\u00eates et \u00e9tait porteuse d\u2019espoir pour de meilleurs jours. Mais bon, ce n\u2019est pas ce qui s\u2019est produit.<\/p>\n

<\/p>\n

\"La
La Pontiac G8 GT 2009 | Auto123.com<\/figcaption><\/figure>\n

Depuis 15 ans, les rumeurs d\u2019un retour de Pontiac font toujours la manchette ici et l\u00e0, mais rien de concret ne pointe en ce sens.<\/p>\n

M\u00eame la protection du nom par General Motors. En avril dernier, le g\u00e9ant am\u00e9ricain a d\u00e9pos\u00e9 une demande aupr\u00e8s du Bureau am\u00e9ricain des brevets et des marques, afin de conserver ses droits sur l\u2019appellation. Avant que vous ayez envie de relancer une rumeur concernant le retour de Pontiac, il est important de voir pour quelles applications la demande a \u00e9t\u00e9 effectu\u00e9e.<\/p>\n

En examinant la chose de plus pr\u00e8s, on r\u00e9alise que GM souhaite pouvoir utiliser le nom sur des enjoliveurs, des klaxons et des cadres de plaque d\u2019immatriculation, ainsi que sur d\u2019autres articles similaires, entre autres. Le logo de Pontiac a \u00e9galement fait l\u2019objet d\u2019une demande d\u2019utilisation sur des jouets ou des articles de jeu.<\/p>\n

Autrement dit, GM prot\u00e8ge simplement le nom et le logo. Tout au plus, elle envisage de l\u2019utiliser sur certaines pi\u00e8ces ou marchandises.<\/p>\n

Cela dit, rien n\u2019est impossible \u00e0 long terme. Il aurait \u00e9t\u00e9 certes int\u00e9ressant de voir quelque chose se produire pour 2026, l\u2019ann\u00e9e qui aurait \u00e9t\u00e9 celle du centenaire de la marque.<\/p>\n

<\/p>\n

Contenu original de auto123<\/a>.<\/p>\n

Le texte GM continue de prot\u00e9ger le nom de Pontiac<\/a> provient de L’annuel de l’automobile – Actualit\u00e9 automobile<\/a><\/p>\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

C\u2019est en 2010 qu\u2019a \u00e9t\u00e9 construit le dernier mod\u00e8le de Pontiac, une berline G6. Quelques mois plus tard, la compagnie \u00e9tait officiellement d\u00e9mantel\u00e9e par General Motors. Le tout se voulait une cons\u00e9quence de la crise financi\u00e8re de 2008, qui a vu le g\u00e9ant am\u00e9ricain \u00e9liminer quatre des huit marques qu\u2019il commercialisait, les autres \u00e9tant Saab, […]<\/p>\n","protected":false},"author":8,"featured_media":206134,"comment_status":"close","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[101],"tags":[],"yoast_head":"\nGM continue de prot\u00e9ger le nom de Pontiac - CanadaMotorJobs.com<\/title>\n<meta name=\"description\" content=\"GM continue de prot\u00e9ger le nom de Pontiac - Benoit Charette - Annuel automobile - CanadaMotorJobs.com.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"GM continue de prot\u00e9ger le nom de Pontiac - 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Il a fait ses classes au c\u00f4t\u00e9 de Daniel H\u00e9raud et au Carnet de route de 1992 \u00e0 2001. Il est fondateur, copropri\u00e9taire et r\u00e9dacteur en chef de L\u2019Annuel de l\u2019automobile, qu\u2019il publie depuis 2001. Il a anim\u00e9 les \u00e9missions RPM et RPM+ sur V et les L\u00e9gendes de la route sur Historia. \u00c0 la radio depuis 1986, il reprend l\u2019antenne cette ann\u00e9e sur les ondes de Cogeco et participe pour la deuxi\u00e8me ann\u00e9e \u00e0 l\u2019\u00e9mission Passion Auto sur RDS en plus de mettre en ligne le site Web officiel de L\u2019Annuel de l\u2019automobile sur annuelauto.ca.","sameAs":["https:\/\/annuelauto.ca\/"],"url":"https:\/\/news.canadamotorjobs.com\/fr\/author\/benoit-charette\/"}]}},"_links":{"self":[{"href":"https:\/\/news.canadamotorjobs.com\/fr\/wp-json\/wp\/v2\/posts\/206132"}],"collection":[{"href":"https:\/\/news.canadamotorjobs.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.canadamotorjobs.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.canadamotorjobs.com\/fr\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/news.canadamotorjobs.com\/fr\/wp-json\/wp\/v2\/comments?post=206132"}],"version-history":[{"count":3,"href":"https:\/\/news.canadamotorjobs.com\/fr\/wp-json\/wp\/v2\/posts\/206132\/revisions"}],"predecessor-version":[{"id":206159,"href":"https:\/\/news.canadamotorjobs.com\/fr\/wp-json\/wp\/v2\/posts\/206132\/revisions\/206159"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.canadamotorjobs.com\/fr\/wp-json\/wp\/v2\/media\/206134"}],"wp:attachment":[{"href":"https:\/\/news.canadamotorjobs.com\/fr\/wp-json\/wp\/v2\/media?parent=206132"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.canadamotorjobs.com\/fr\/wp-json\/wp\/v2\/categories?post=206132"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.canadamotorjobs.com\/fr\/wp-json\/wp\/v2\/tags?post=206132"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}