{"id":199970,"date":"2025-03-27T07:08:42","date_gmt":"2025-03-27T11:08:42","guid":{"rendered":"https:\/\/news.canadamotorjobs.com\/?p=199970"},"modified":"2025-03-27T07:14:13","modified_gmt":"2025-03-27T11:14:13","slug":"rivian-se-lancera-dans-la-micromobilite-avec-la-marque-also","status":"publish","type":"post","link":"https:\/\/news.canadamotorjobs.com\/fr\/rivian-se-lancera-dans-la-micromobilite-avec-la-marque-also\/","title":{"rendered":"Rivian se lancera dans la \u00abmicromobilit\u00e9\u00bb avec la marque Also"},"content":{"rendered":"<\/p>\n<p>Croyez-le ou non, mais la marque am\u00e9ricaine de v\u00e9hicules \u00e9lectriques Rivian a vu le jour parce que son fondateur, qui s\u2019appelle RJ Scaringe, r\u00eavait de micromobilit\u00e9 urbaine. Pensez \u00e0 des voitures comme la d\u00e9funte Smart \u00e9lectrique, par exemple. Et si la r\u00e9alit\u00e9 automobile a men\u00e9 la marque \u00e0 vendre des gros VUS, Rivian veut revenir \u00e0 la source en lan\u00e7ant une toute nouvelle entreprise qui s\u2019appelle Also.<\/p>\n<p>Also sera une marque et un constructeur ind\u00e9pendants de Rivian. La nouvelle entreprise sera \u00e0 ses d\u00e9buts compos\u00e9e de 70 ex-employ\u00e9s de Rivian qui ont travaill\u00e9 chez Apple, Google, Tesla, Uber et ailleurs. Also a vu le jour gr\u00e2ce \u00e0 un investissement de 105 millions $US provenant de la firme de capital-risque am\u00e9ricaine Eclipse Ventures. Rivian conserve une participation minoritaire dans Also, cela dit.<\/p>\n<p>\u00c7a va permettre des maillages entre les deux marques, surtout au niveau des budgets de marketing et des op\u00e9rations qui ne touchent pas imm\u00e9diatement \u00e0 la fabrication des v\u00e9hicules. En fait, on ne sait encore exactement ce \u00e0 quoi les v\u00e9hicules Also vont ressembler, mais ils risquent de ressembler davantage \u00e0 un v\u00e9lo qu\u2019\u00e0 un VUS pleine grandeur.<\/p>\n<p>RJ Scaringe, qui va si\u00e9ger sur le CA d\u2019Also, a promis un premier prototype plus tard cette ann\u00e9e, et une mise en production l\u2019ann\u00e9e prochaine. Le premier v\u00e9hicule sera vendu en Am\u00e9rique du Nord et en Europe avant tout. L\u2019Asie et le reste du monde viendront plus tard.<\/p>\n<p>\u00c0 propos de sa forme. Scaringe n\u2019a dit que tr\u00e8s peu de choses, mais il a dit ceci\u00a0: \u00abIl y aura un si\u00e8ge, et il y aura au moins deux roues. Il va y avoir un \u00e9cran, quelques ordinateurs et une batterie.\u00bb Ce ne sera pas une moto, \u00e7a c\u2019est s\u00fbr. Mais \u00e7a pourrait \u00eatre un v\u00e9lo \u00e9lectrique.<\/p>\n<p>Si c\u2019est le cas, ce sera un v\u00e9lo hyper abordable, assure-t-on chez Also. Un v\u00e9lo \u00e9lectrique de 6000$ ou plus, selon eux, co\u00fbte ce prix-l\u00e0 seulement parce qu\u2019il a \u00e9t\u00e9 mal con\u00e7u ou con\u00e7u \u00e0 partir des mauvaises pi\u00e8ces.<\/p>\n<p>Le texte <a href=\"https:\/\/annuelauto.ca\/rivian-se-lancera-dans-la-micromobilite-avec-la-marque-also\/\">Rivian se lancera dans la \u00abmicromobilit\u00e9\u00bb avec la marque Also<\/a> provient de <a href=\"https:\/\/annuelauto.ca\">L&#8217;annuel de l&#8217;automobile &#8211; Actualit\u00e9 automobile<\/a><\/p>\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Croyez-le ou non, mais la marque am\u00e9ricaine de v\u00e9hicules \u00e9lectriques Rivian a vu le jour parce que son fondateur, qui s\u2019appelle RJ Scaringe, r\u00eavait de micromobilit\u00e9 urbaine. Pensez \u00e0 des voitures comme la d\u00e9funte Smart \u00e9lectrique, par exemple. Et si la r\u00e9alit\u00e9 automobile a men\u00e9 la marque \u00e0 vendre des gros VUS, Rivian veut revenir [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":199972,"comment_status":"close","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[101],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Rivian se lancera dans la \u00abmicromobilit\u00e9\u00bb avec la marque Also - CanadaMotorJobs.com<\/title>\n<meta name=\"description\" content=\"Rivian se lancera dans la \u00abmicromobilit\u00e9\u00bb avec la marque Also - Benoit Charette - Annuel automobile - CanadaMotorJobs.com.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rivian se lancera dans la \u00abmicromobilit\u00e9\u00bb avec la marque Also - 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Il a fait ses classes au c\u00f4t\u00e9 de Daniel H\u00e9raud et au Carnet de route de 1992 \u00e0 2001. Il est fondateur, copropri\u00e9taire et r\u00e9dacteur en chef de L\u2019Annuel de l\u2019automobile, qu\u2019il publie depuis 2001. Il a anim\u00e9 les \u00e9missions RPM et RPM+ sur V et les L\u00e9gendes de la route sur Historia. \u00c0 la radio depuis 1986, il reprend l\u2019antenne cette ann\u00e9e sur les ondes de Cogeco et participe pour la deuxi\u00e8me ann\u00e9e \u00e0 l\u2019\u00e9mission Passion Auto sur RDS en plus de mettre en ligne le site Web officiel de L\u2019Annuel de l\u2019automobile sur annuelauto.ca.","sameAs":["https:\/\/annuelauto.ca\/"],"url":"https:\/\/news.canadamotorjobs.com\/fr\/author\/benoit-charette\/"}]}},"_links":{"self":[{"href":"https:\/\/news.canadamotorjobs.com\/fr\/wp-json\/wp\/v2\/posts\/199970"}],"collection":[{"href":"https:\/\/news.canadamotorjobs.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.canadamotorjobs.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.canadamotorjobs.com\/fr\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/news.canadamotorjobs.com\/fr\/wp-json\/wp\/v2\/comments?post=199970"}],"version-history":[{"count":2,"href":"https:\/\/news.canadamotorjobs.com\/fr\/wp-json\/wp\/v2\/posts\/199970\/revisions"}],"predecessor-version":[{"id":199974,"href":"https:\/\/news.canadamotorjobs.com\/fr\/wp-json\/wp\/v2\/posts\/199970\/revisions\/199974"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.canadamotorjobs.com\/fr\/wp-json\/wp\/v2\/media\/199972"}],"wp:attachment":[{"href":"https:\/\/news.canadamotorjobs.com\/fr\/wp-json\/wp\/v2\/media?parent=199970"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.canadamotorjobs.com\/fr\/wp-json\/wp\/v2\/categories?post=199970"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.canadamotorjobs.com\/fr\/wp-json\/wp\/v2\/tags?post=199970"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}